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Digital Marketing & Meta Ads

Soft Technology Tools runs digital marketing and Meta ads for businesses in Lahore, across Pakistan and abroad, with tracking set up so you know which campaign brought each customer. It is for businesses that want steady enquiries and sales from Facebook, Instagram and Google, not just likes. To start, message us on WhatsApp or fill in the project form and we will reply within one working day.

We plan the campaign, build the ads, connect every lead to your team and report on cost per lead in plain language. One point of contact, in English or Urdu.

Soft Technology Tools graphic: Ads You Can Measure. Meta and Google ads from Lahore

What you get

  • Meta ads on Facebook and Instagram: campaign structure, audiences, ad copy and creative briefs, built in Meta Ads Manager under your own ad account.
  • Google ads: search campaigns for people already looking for what you sell, where they suit your business.
  • Tracking and pixels: the Meta pixel, conversion events and analytics set up properly, so results are measured on enquiries and sales.
  • Lead forms and landing pages: Meta lead forms or a fast landing page built for the campaign, tested on real phones.
  • Leads to your CRM: ad and form leads sent straight into a CRM pipeline or to your team, with automatic follow-ups by WhatsApp, email or SMS if you want them.
  • Weekly tuning: we review results, pause what is not working and put more behind what is.
  • Clear reports: leads, cost per lead and what we are changing next.

Ads work best when people can find you afterwards too, so many clients pair them with our SEO and Google Business Profile work. If you get a lot of WhatsApp enquiries from ads, a WhatsApp AI bot can answer them day and night, and our CRM and automation service makes sure no lead is forgotten.

How it works

  1. Talk it through. A free call or WhatsApp chat about what you sell, who buys it, where they are and what a good lead looks like for you.
  2. Plan and quote. Within two working days you get a written plan with the channels, campaign setup, timeline and a fixed price for our work.
  3. Set up tracking. We install the pixel and conversion tracking, check your ad account and connect leads to your team or CRM.
  4. Launch campaigns. You approve the ads and audiences, then we go live.
  5. Tune and report. We check results every week, make changes and send you a short report you can act on.

What we need from you

  • Access to your Facebook page, Instagram account and Meta Business account, or permission to help you create them in your name.
  • Access to your website, or the details of who manages it, so tracking can be installed.
  • Your products or services, prices you are happy to show, and any current offers.
  • Photos or videos of your products, shop or work. If you have none, we suggest what to shoot.
  • Your ad budget, which you pay directly to Meta or Google from your own account.
  • Someone on your team who will reply to leads quickly.

All ads must follow Meta’s and Google’s own advertising rules. We check your ads against them before launch so they are less likely to be rejected.

Timeline

Tracking setup and the first campaigns usually come first, once we have access to your accounts and your content is approved. After launch, we tune campaigns every week.

The full timeline is written in your quote. Ad results change with season, budget and competition, so we do not promise a fixed number of leads. We do promise honest reporting on what your money is doing.

Pricing

There are two parts: our fee for the work and your ad budget, which you pay directly to Meta or Google. After a free call or WhatsApp chat, we send a fixed written quote for setup, monthly campaign management, or both. You approve it before anything starts.

FAQ

Do I pay the ad budget to you or to Meta?

To Meta or Google, from your own ad account and payment method. Our fee is separate and covers planning, setup, management and reports.

Will the ad account be in my name?

Yes. Your page, ad account, pixel and data stay in your name. We work with access you give us, and you can remove it at any time.

Can leads from ads go straight to WhatsApp or a CRM?

Yes. We can send leads from Meta forms and landing pages to a CRM pipeline or to your team, with automatic follow-up messages by WhatsApp, email or SMS.

Can you create ads in Urdu?

Yes. We write ad copy in English, Urdu or both, depending on who your customers are.

Do you work with businesses outside Pakistan?

Yes. We work from Lahore and Karachi with clients in Pakistan, the UAE, the UK and the USA, and calls are booked in your local time.

Start getting measurable leads

Tell us what you sell and who you want to reach. Message us on WhatsApp or fill in the project form, and we will reply within one working day with questions or a quote.